Vibrasohm + Ainbu keneya project
About Vibrasohm Ecofashion:
Created in 2006 by stylist Larissa Aguiar, Vibrasohm is a clothing brand that initially integrated stones and crystals into garments, aiming to impart their vibrational qualities to customers. The fabric colors were carefully chosen based on chromotherapy principles, infusing everyday clothing with more life and energy, and promoting healing and reintegration with nature.
In 2014, reassessing how she could be a more effective agent of change, Larissa embraced sustainability, transitioning the brand to use eco-friendly knitted fabrics made from recycled materials and adding "ecofashion" to the brand name. Staying true to her core values, she launched a collection featuring cutouts in the form of sacred geometries, combining healing vibrations with beauty, femininity, and modernity.
While traveling through the Amazon in 2018, Larissa had the opportunity to intimately understand the reality of some Brazilian tribes. She was inspired by an unwavering desire to contribute to these indigenous women. Captivated by the weaving of Huni Kuin artisans, she envisioned a project that would combine style, sustainability, and empowerment. She conceptualized a project aimed at enabling indigenous women to create their own clothing brand, generate income, and achieve personal satisfaction and female empowerment. Larissa partnered with Lira de Lima Kaxinawa from Aldeia Mibãya, leading to the birth of the Ainbu Keneya Project, meaning “Women Craftsmen of Kene.”
In September 2019, Larissa, alongside Lira, presented the project at the assembly of the Federation of the Huni Kuin People of the State of Acre (FEPHAC), where it was approved. During this visit to the villages, Larissa’s relationship with the artisans deepened. Listening to the desires, needs, and demands of the Huni Kuin women, the project took shape. The main objective is to establish an association of women artisans in the Tarauacá region, where women from all 109 Huni Kuin villages can work and set up a point of sale for their creations.
Main Goal of the Project:
To better understand Vibrasohm Ecofashion, it is necessary to explain that it is a slow fashion brand. This means it does not align with the production principles commonly used by fashion brands, which prioritize maximum profit and minimum permissible quality.
The principles of slow fashion focus on producing high-quality pieces, based on the tripod of sustainable development: economic viability, environmental preservation, and social justice. Sustainability is about giving back to the community, reducing environmental and social impacts, paying fairly, and valuing manual work.
The fashion industry is the second most polluting industry globally, second only to the oil industry. Our planet demands change, and slow fashion brands seek new production formats for a more sustainable and collaborative economy. Vibrasohm Ecofashion aims to establish a partnership with Huni Kuin women, sharing techniques of creation, confection, and sustainable development through workshops led by local professionals. This will enable them to create garments integrated with their sacred symbols and establish their own brand, aligning with the sustainability principles our planet needs. The project aims to expand the artistic horizons of Huni Kuin women, making new production formats possible, thereby extending the reach of their work and bringing alternative income to the community.
The project includes purchasing a house that will initially serve as the project headquarters, where all workshops will be conducted. It will also provide shelter for indigenous participants and the technical team during project implementation. Later, the house will become the headquarters of the Association of Women Craftsmen of Tarauacá, where artisans can create and sell their handicrafts. It will also serve as a meeting space for exchanging knowledge among artisans and passing on the knowledge acquired through the project to future generations and other women from different villages and indigenous lands. This ensures that the women involved in this project will be fully capable of producing their own clothing from scratch without requiring subsequent visits from non-indigenous people.
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